1:57 PM
Unknown
Just
as many people have an innate desire to get recognized, companies
also want to be distinguished from the rest of the crowd, especially
in big cities like Toronto. They go through great lengths just to
stand out among the rest, such as creating a catchy motto or coming
up with a memorable logo. However, even a simple banner stand is
enough to give companies a unique character, provided that they are
made very well.
Banner
stands are an advertising tool that are used primarily in exhibits,
conventions, and trade shows. They disseminate information about the
company’s products, services, and policies using a layout of words
and pictures. They usually incorporate the company's trademarks, such
as logo and color-scheme, to attract attention, although some banners
simply use lights and attachable accessories to achieve the same
effect.
As
advertising tools, banner stands can also be used as catalogs that
showcase the products and services that customers can purchase from a
company, i.e., as “point-of-purchase” advertising. Most banner
stands are also retractable to make them easy to setup and transport.
This is the primary advantage that they have over more “trendy”
advertising gimmicks such as TV displays and computer screens, which
require electricity, elaborate stands, and a long setup time in order
to be effective.
Posted in: 
0 comments:
Post a Comment